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Dave Herrell
July 18, 2014
Mayor Alvin Brown announced today that he is appointing a sports marketing executive with national event experience to serve as head of the City of Jacksonville’s Office of Sports and Entertainment.

Dave Herrell recently served as Senior Director of Sales, Marketing and Strategic Partnerships for the Arizona Sports Foundation, where he helped lead successful campaigns to secure the Fiesta Bowl’s position into the College Football Playoff and the 2016 College Football National Championship.

“This is a key position to build Jacksonville’s momentum as a premier destination for major sports and entertainment events,” said Mayor Brown.  “With extensive experience in sports marketing and management, Dave Herrell will lead our efforts to bring even more great events to Jacksonville and showcase our city to the world.”
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